Missguided is an online retail fashion brand from UK, founded by Nitin Passi, who is the sole owner to this day. The targeted customers are 16-35 year old women.
Designer Missguided has 7 perfumes in our fragrance base. Missguided is a new fragrance brand. The earliest edition was created in 2017 and the newest is from 2021. Missguided fragrances were made in collaboration with perfumers Julie Pluchet, Celia Orozco Cirimbilli and Beverley Bayne.